Academic Calendar - 2024
Western University Academic Calendar. - 2024
Management and Organizational Studies 4427A/B
FOOD MARKETING
The food, beverage, and food services industries (the food industry) are among the largest industries in Canada. This course considers the context of the food industry as a factor in developing effective marketing strategies and plans. It further considers the controversies and trends in food marketing and the resulting social and ethical issues that arise.
Prerequisite(s): MOS 2320A/B or MOS 3320A/B and enrolment in BMOS; or Foods and Nutrition 2449A/B and enrolment in the Specialization or Honours Specialization in Foods and Nutrition.
Extra Information: 3 lecture hours.
Course Weight: 0.50
Breadth:
CATEGORY A
i
Subject Code: MOS
This Course is Mentioned in the Following Calendar Pages:
Management and Organizational Studies 4427A/B
FOOD MARKETING
The food, beverage, and food services industries (the food industry) are among the largest industries in Canada. This course considers the context of the food industry as a factor in developing effective marketing strategies and plans. It further considers the controversies and trends in food marketing and the resulting social and ethical issues that arise.
Prerequisite(s): MOS 2320A/B or MOS 3320A/B and enrolment in BMOS; or Foods and Nutrition 2449A/B and enrolment in the Specialization or Honours Specialization in Foods and Nutrition.
Extra Information: 3 lecture hours.
Foods and Nutrition 4427A/B - FOOD MARKETING
Faculty of Social Science | DAN Management & Organizational Studies (BMOS Program) | HONOURS SPECIALIZATION IN FOOD MANAGEMENT AND MARKETING (Brescia)
Faculty of Social Science | DAN Management & Organizational Studies (BMOS Program) | MAJOR IN FOOD MANAGEMENT AND MARKETING (must be part of Honours Double Major) (Brescia)
Faculty of Social Science | DAN Management & Organizational Studies (BMOS Program) | SPECIALIZATION IN FOOD MANAGEMENT AND MARKETING (Brescia)