Academic Calendar - 2024

Western University Academic Calendar. - 2024

Management and Organizational Studies 3321F/G


This course focuses on understanding and predicting consumer behavior by integrating theories from psychology, sociology, anthropology and economics. Emphasis will be on how behavior is shaped by internal and external influences.

Prerequisite(s): Enrolment in 3rd or 4th year of BMOS. Priority in enrolment will be given to Huron University College students registered in a Marketing and Sustainability module. Pre-or Corequisite(s): MOS 2320A/B or MOS 3320A/B.

Extra Information: 3 lecture hours.

Course Weight: 0.50
Breadth: CATEGORY A i  
Subject Code: MOS

This course is also offered at:

Western Main Campus

This Course is Mentioned in the Following Calendar Pages: