Academic Calendar - 2023

Western University Academic Calendar. - 2023
Brescia

Management and Organizational Studies 3321F/G

CONSUMER BEHAVIOR


This course focuses on understanding and predicting consumer behavior by integrating theories from psychology, sociology, anthropology and economics. Emphasis will be on how behavior is shaped by internal and external influences.

Prerequisite(s): MOS 2320A/B or MOS 3320A/B and enrolment in 3rd or 4th year of BMOS.

Extra Information: 3 lecture hours.

Course Weight: 0.50
Breadth: CATEGORY A i  
Subject Code: MOS

This course is also offered at:

Western Main Campus Huron

This Course is Mentioned in the Following Calendar Pages:

Brescia Honours Specialization  Brescia University College | Leadership and Social Change, School of | HONOURS SPECIALIZATION IN FOOD MANAGEMENT AND MARKETING
Brescia Major  Brescia University College | Leadership and Social Change, School of | MAJOR IN FOOD MANAGEMENT AND MARKETING (must be part of a double Major)
Brescia Major  Brescia University College | Leadership and Social Change, School of | MAJOR IN MARKETING (must be part of a double Major) (formerly the MAJOR IN CONSUMER BEHAVIOR)
Brescia Specialization  Brescia University College | Leadership and Social Change, School of | SPECIALIZATION IN FOOD MANAGEMENT AND MARKETING
Brescia Specialization  Brescia University College | Leadership and Social Change, School of | SPECIALIZATION IN MARKETING (formerly the SPECIALIZATION IN CONSUMER BEHAVIOR)
Huron Honours Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN ACCOUNTING
Huron Honours Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN BUSINESS INTELLIGENCE
Huron Honours Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN FINANCE AND ADMINISTRATION
Huron Honours Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN MARKETING AND SUSTAINABILITY
Huron Honours Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | HONOURS SPECIALIZATION IN ORGANIZATIONAL STUDIES, POLICY, AND ETHICS
Huron Major  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | MAJOR IN MANAGEMENT AND ORGANIZATIONAL STUDIES (must be part of a double Major)
Huron Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | SPECIALIZATION IN ACCOUNTING
Huron Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | SPECIALIZATION IN BUSINESS INTELLIGENCE
Huron Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | SPECIALIZATION IN FINANCE AND ADMINISTRATION
Huron Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | SPECIALIZATION IN MARKETING AND SUSTAINABILTY
Huron Specialization  Huron University College | Management and Organizational Studies - Faculty of Arts and Social Science | SPECIALIZATION IN ORGANIZATIONAL STUDIES, POLICY, AND ETHICS
Western Main Campus Honours Specialization  Faculty of Social Science | DAN Management & Organizational Studies | HONOURS SPECIALIZATION IN CONSUMER BEHAVIOR
Western Main Campus Major  Faculty of Social Science | DAN Management & Organizational Studies | MAJOR IN CONSUMER BEHAVIOR (must be part of Honours Double Major)
Western Main Campus Specialization  Faculty of Social Science | DAN Management & Organizational Studies | SPECIALIZATION IN CONSUMER BEHAVIOR
Western Main Campus Specialization  Faculty of Social Science | DAN Management & Organizational Studies | SPECIALIZATION IN FINANCE