Academic Calendar - 2019

Western University Academic Calendar. - 2019
Brescia

Management and Organizational Studies 3323A/B

DIGITAL MARKETING


Digital Marketing offers students the opportunity to explore digital marketing, including digital strategy, marketing planning, project management, social media, search engine optimization, content marketing, and analytics. Students will develop critical thinking, inquiry and analysis, problem solving, and communication competencies.

Prerequisite(s): MOS 3320A/B or MOS 2320A/B, enrollment in MOS or Diploma in Management Studies.

Extra Information: 3 lecture hours.

Course Weight: 0.50
Breadth: CATEGORY A i  
Subject Code: MOS